Singer Lady GaGa, Justin Timberlake, Usher and Kim Kardashian will sign off from their Twitter and Facebook accounts on Wednesday for a new campaign called Digital Life Sacrifice.


GaGa, Kim, Justin To Sign Off Twitter, Facebook On World AIDS Day
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Hollywood celebs are joining hands for a good cause. Singer Lady GaGa, Justin Timberlake, Usher and Kim Kardashian will sign off from their Twitter and Facebook accounts on Wednesday for a new campaign called Digital Life Sacrifice. The goal of the campaign is to raise awareness of World AIDS Day and in addition collect money for Alicia Keys' charity Keep a Child Alive.
 
The H-town celebrities including GaGa will sign back on their micro-blogging accounts once the charity amount reaches $1 million.
 
Alicia was quoted as saying, "It's really important and super-cool to use mediums that we naturally are on.  It's so important to shock you to the point of waking up. It's not that people don't care or it's not that people don't want to do something, it's that they never thought of it quite like that."
 
She continued further saying, "This is such a direct and instantly emotional way and a little sarcastic, you know, of a way to get people to pay attention."
 
The ‘If I Ain't Got You’ hitmaker admitted that convincing celebrities was a difficult task because of scheduling but received wonderful response from them when explained the concept.
 
Talking about GaGa participation in the campaign, the president and co-founder of Keep a Child Alive, Leigh Blake, quoted, "I have a feeling that Gaga is going to raise it all by herself. She's got a very, very mobilized fan base and that's beautiful to watch I think (and) she's able to draw their attention to these issues that are very important, you know, and that people follow it and act."
 
 
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