Automobile giant company Toyota Motor Corp will launch its most fuel efficient hybrid sedan Prius in India. The company aims to solve the issues of soaring fuel prices and growing concerns over emissions with the new model. Talking with media Toyota Kirloskar Motor Ltd vice-chairman Vikram Kirloskar said that company is preparing to bring Prius into the Indian market.

 

However, he ruled out any time frame under which the product will be launched in near future. Further he added that in the run-up the company has to develop skills to service it and make spare parts available across the country, and in the long-run, Prius is economical, with higher mileage and lower maintenance cost. He showed his confidence on the acceptability of Prius in the Indian car market.

 

Showing his positive views on Indian economy he said that with the Indian economy poised to grow over eight-nine percent, the company sees immense potential to grow. His views were based on increasing purchasing power, higher aspirations among the generation next, better road connectivity and migrant-driven urbanization.