Star Channel Bags Quite a Good Deal Shahid, Ayesha

As a part of the trend of telecasting the recent releases on the leading channels, Star Channel bags the deal for almost all the upcoming big releases.

Recently, Colors channel premiered Kites and Sony will premier 3 idiots soon, so in the wrestle, Star also afford to win some big fat deals. The deals include some big releases like ‘Paathshala’ and ‘Karthik calling Karthik’.

The crux of the whole deal is that, it has also bagged the upcoming big releases like, ‘Anjaana Anjaani’, ‘Rockstar’ and ‘Toonpur Ka Superhero’. ‘Rockstar’ and ‘Anjaana Anjaani’ screens Priyanka Chopra and Ranbir Kapoor.

Sameer Rao, GM, Star Gold says, “We acquired the rights for Housefull even before we knew it would be a hit at the box-office. The latest deal will allow us to market our network premieres in advance not only to our audiences worldwide but also to our advertisers and sponsors.”