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Leading handset maker Samsung has launched a new marketing campaign called Mobile Live Search to promote its recently launched S8300 Ultra Touch mobile phone. With the help of Mobile Live Search, prospective buyers will be able to get a closer look of Samsung mobile phone before deciding to purchase it. As a part of the marketing campaign, Samsung will set up booth and display areas at various locations in select cities across the country.
The country-wide campaign aims to make people aware of the latest mobile technologies of Samsung. The campaign will help people to deal with each and every aspect of a Samsung device before possessing it. Samsung's S8300 Ultra Touch mobile phone comes with an 8-megapixel camera having dual power LED flash. The mobile phone also offers 30fps@VGA video recorder along with a music player. The new Samsung S8300 Ultra Touch bears a price tag of Rs 27, 500.
Over the past couple of months, Samsung has been in the forefront as far as introducing new mobile phone is concerned. It is believed that unlike other mobile manufactures, Samsung has not been affected much by the global economic slowdown. The announcement of introducing Mobile Live Search is an indication of the fact that the company has realized the importance of proper marketing campaign in order to grab market.
