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HLL Lifecare Ltd, which is mainly into the manufacturing of contraceptives, has marked its entry into the herbal products sector by launching an Ayurvedic health product, "Chyavanules-Chyawanprash".
HLL chairman M. Ayyappan launched the product that which has been Kottakkal Arya Vaidya Sala. Kottakkal Arya Vaidya Sala is specialized in Ayurvedic medicine.
Chyawanprash comes in the granular form and is meant for people who are above 30 and have a hectic life. The company added that "it contains no ghee and is therefore absolutely fat-free".
People of Kerala, Delhi and Punjab will initially get to taste this product. The Chyawanprash can be availed from paharamcies, trade outlets as well as via website.
