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With a view to challenge Amazon.com, leading search engine Google has planned to start distributing and selling e-books on behalf of its publishing partners. Google's e-book sales service will come into effect later this year. According to Google spokesman Gabriel Stricker, the company has always tired to help out the partner publishers to sell their books online. He added that by the end of the current year, Google will launch the e-book sales service which will allow the users to purchase books online.
Gabriel Stricker stated that Google is planning to come up with a digital book ecosystem thereby enabling the partner publishers to make their books available for purchase from any Web-enabled device. The search engine major has entered into loggerhead with publishers and authors over violating copyrights through services like Google Book Search.
The book publishers and their lawyers had targeted Google Book Search for digitising books without the permission of copyright holders. Currently the search engine is trying to find common ground with authors and if it succeeds in launching its e-book sales service then it will pose direct competition to Amazon.com. The new service will be made available to participants in the Google Book Service Partner Programme.
