‘Cricketainment’- The New Mantra Of Cricket Says Dia Mirza
B-town beauty Dia Mirza believes that ‘Cricketainment’ is the new mantra of cricket. The actress insisted that Indian Premier League (IPL) has completely changed the face of the India’s most popular sports as it has mixed glamour and fun.
Dia Mirza quoted while speaking at the FICCI-IIFA Global Business Forum, "Before IPL, cricket wasn't everyone's cup of tea, but today everyone is talking about the IPL.”
"Today, IPL is equal to 'cricketainment', which means that is a mix of glamour and fun. IPL has changed the whole meaning of cricket by making it more fun," the star added.
According to the former beauty queen, sport, arts and entertainment are three such mediums that have connected the people of different nations and backgrounds.
Dia said, "In Bollywood, you have examples of movies like 'Chak De! India' and 'Lagaan' that were sports oriented and they were huge success, theatres were jam-packed. It clearly shows that sports is an integral part of cinema."