Anil Kapoor & Sonam Kapoor – The New Faces Of Montblanc
Anil Kapoor & Sonam Kapoor
German luxury brand Montblanc has roped in Bollywood actor-producer Anil Kapoor and his actress daughter Sonam Kapoor for their television commercial.
Montblanc is a very famous global brand and is name used synonymously for pen, watches and accessories, This ad is aimed at showcasing the brand not just a pen but also as a legacy which can be passed on from generation to generation.
"The commercial portrays the relationship between a father and a daughter and how the bond between them is further strengthened by the legacy that is imbibed in the pen," Rensil D'Silva, executive creative director of Meridian communications, said in a press statement released in New Delhi on Wednesday.
"I think we have a really interesting campaign and some great star power from Anil and Sonam Kapoor. I have faith that this campaign will only take the brand forward," he added.